Online Marketing & Retail (the 21st Century Record Label)
5th May 2010
Meeting Room 5A1, Bristol
Information
Leon Alexander will discuss the demise of the traditional record label and compare various views of the future focussing ultimately on two specific trains of thought: Firstly direct to fan and premium style sales on one hand and steaming sales from Spotify or similar on the other. He will also discuss how to how to market yourself, how to find and then reach your target audience and which tools to use for promotion. He will discuss sales figures, how the splits add up, who has the biggest sales, digital aggregators – who to deal with and how to approach them, and direct to fan sales what you need to do it yourself?
The lecture will be in two parts.
Part 1 Wednesday 5th May @ 7pm and Part 2 Wednesday 12th May @ 7pm
The fee for both events is a total of £20. Please e mail Leon confirming your wish to partake. We will need to confirm on a first come basis.
You can prebook through paypal here:
http://onlinemarketingandretail.eventbrite.com/
Location
Meeting Room 5A1,
Top Floor Hamilton House Stokes Croft,
Bristol,
BS1 3QY,
United Kingdom
Contact information
For bookings or more information please contact leon@musicindustryeducation.net, or use the form below:
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